Dr. Llanos-Contreras, Orlando

2020, Dr. Llanos-Contreras, Orlando, Huertas González-Serrano, María, Jones, Paul

In the sport entrepreneurship field, bibliometric analysis and maps have not yet been used to analyze the production and to visualize the evolution and trends of this field. However, sport entrepreneurship is an emerging field of research where it is necessary to find methodological strategies for understanding the major research trends developing in this specific field. Therefore, the primary aim of this article is to perform a bibliometric analysis of sport entrepreneurship in the Web of Science Core CollectionTM. In total, 123 articles were published between 1968 and 2018 and written by 252 different authors from 189 institutions and 36 different countries. The evolution of these papers published by year, institution, country and journal was analyzed. Moreover, a co-occurrence analysis between authors, citations and keywords was performed, as was a thematic analysis. Finally, suggestions for future research to consolidate and develop this field with implications for researchers and policy makers are discussed.

2018, Dr. Llanos-Contreras, Orlando, Alonso Dos Santos, Manuel, Cuevas-Lizama, Jonathan

Purpose: The purpose of this paper is to provide a tool for the integration of knowledge and the development of students’ capacities for analysis in the area of strategic management of companies. Mall Connection is a Chilean company that has developed mainly in the business of the commercialization of technological devices and their accessories. From this base, it has constructed a portfolio of related business and currently has expansion into neighbouring countries as one of its most important challenges. Design/methodology/approach: The case has been developed from primary sources of information, in-depth interviews with the management team of the company and secondary information obtained mainly from the Passport Euromonitor database. This information was processed, analysed and presented in the document so as to give support to the learning outcomes defined in the teaching notes. Findings: The breadth of the case offers flexibility in its application in corporate strategy and business courses. It allows external and internal competitive analysis of the strategy of the company. One central aspect is that it requires students to integrate the theory learnt in their courses with the practical experience described in the case to propose answers to the questions asked. Originality/value: The case is of great value in motivating the learning in MBA students and in courses of business strategy at undergraduate level. It is an original case that allows students to know experiences of entrepreneurship and strategic management in a Latin American context.