Options
Dr. Salazar-Sepúlveda, Guido
Nombre de publicación
Dr. Salazar-Sepúlveda, Guido
Nombre completo
Salazar Sepúlveda, Guido Rolando
Facultad
Email
gsalazar@ucsc.cl
ORCID
33 results
Research Outputs
Now showing 1 - 10 of 33
- PublicationMarketing Components and Their Role on Fair Trade in Coffee Agriculture: A Scoping Review(MDPI, 2025); Contreras-Barraza, NicolásThe aim of this study is to conduct a scoping review of the literature on the marketing environment and Fair Trade in the coffee industry, identifying its contribution to organizations and society. Quantitative studies were selected from databases such as Web of Science and Scopus, following a selection process aligned with the PRISMA methodological guidelines and establishing eligibility criteria for articles using the PICOS strategy. To understand the effects of macromarketing, strategic marketing, and operational marketing on the development of the Fair Trade coffee market, the results demonstrate that marketing plays a significant role in the market’s growth. Specifically, marketing is crucial in communicating the value of Fair Trade, raising consumer awareness, and supporting the economic well-being of coffee producers. Ethical consumption and branding strategies are essential for positioning Fair Trade coffee in competitive markets. However, further studies are needed to corroborate these findings and provide more up-to-date perspectives.
- PublicationSystematic Review of Studies Using Confirmatory Factor Analysis for Measuring Management Skills in Sustainable Organizational Development(MDPI, 2025); - PublicationWearable biosensors for human health: A bibliometric analysis from 2007 to 2022(SAGE Publications, 2024); - PublicationCaffeine placebo effect in sport and exercise: A systematic review(MDPI, 2024); - PublicationRelationship Between Body Composition and Physical Literacy in Chilean Children (10 to 16 Years): An Assessment Using CAPL-2(MDPI, 2024); - PublicationAnalyzing managerial skills for employability in graduate students in economics, administration and accounting sciencesThe study analyzes how graduate students in economics, administration and accounting perceive their managerial skills for employability, with the aim of determining its associated variables to improve the educational processes of future managerial leaders. It focuses on the importance of developing transferable skills that meet current and future job demands. To measure the perception of skills, a structured and duly validated questionnaire (Employability Skills 2000+) was used, answered by 225 graduate students in Economics, Administrative and Accounting Sciences in Tegucigalpa, Honduras. The data obtained from the application were analyzed using the Confirmatory Factor Analysis (CFA) method with the FACTOR software. The CFA generated an adaptation of the original scale with 21 variables. The resulting scale determined three predominant factors: personal management skills, fundamental skills and teamwork skills, which presented good consistency and validity, allowing us to make conclusions regarding employability skills in the context studied. The findings show the existence of a correlation between fundamental skills and variables such as work experience, employment status and gender, as well as a high correlation between teamwork skills, work experience and employability conditions.
- PublicationHealthy Behavior and Sports Drinks: A Systematic Review(Nutrients, 2023); - PublicationBibliometric analysis on ocean literacy studies for marine conservation(Water, 2023); - PublicationBibliometric mapping of school garden studies: A thematic trends analysis(Horticulturae, 2023); - PublicationPerceptions environmental and health impacts of cruise activity in the Roatan ports(MDPI, 2022);